Why Design Matters

Understanding the world around us to make it better.

Culturally rich

From the Antarctic to the Arctic with artists, architects, aboriginals, engineers, musicians, orthodontists, and scientists. Andy has held a long passion for the environment and designs for a leading UK environmental charity whose mission is to protect the South Georgia Islands in the South Atlantic.

What is design?

Experience Design is more than the product; it’s the emotive response. For example, understanding the users’ interaction with a service, brand, product, work environment or website to elicit an emotion. You are selling an experience.